 |
NEWS FROM THE LAB |
NEWS FROM CLUB MEMBERS
| NEWS FROM THE MEDIA

July 28, 2008
CANDY DYNAMICS & TOXIC WASTE® SOUR CANDY UNLEASH SCARY SOUR FUN AND SIGN ON AS SPONSORS OF THE CHILDREN’S MUSEUM OF INDIANAPOLIS’ 2008 HAUNTED HOUSE
Innovative Candy Company Joins in the Spooky Celebration by Providing Young Hoosiers with the Perfect Halloween Treat
Indianapolis, IN – Candy Dynamics, a cutting edge marketer of popular sour candy products, announced today that Toxic Waste® will be a sour candy sponsor of the Children’s Museum of Indianapolis’ 2008 Haunted House annual fundraiser. The announcement was made by Karen Windle-Burcham, President of Candy Dynamics.
As a sour candy sponsor of The Children's Museum of Indianapolis’ 2008 Haunted House, Candy Dynamics will distribute their frighteningly yummy Toxic Waste Nuclear Sludge® Green Apple Sour Bars during the twenty day terror filled event. Exposure for the Toxic Waste brand will include extensive product sampling and signage throughout the event, a listing on the Haunted House website, in the museum's Annual Report and Guild's monthly newsletter, and a dedicated room which will include an on-site tasting station.
Celebrating 45 years of horror, The Children’s Museum of Indianapolis' Haunted House will be open from October 11th – 31st, 2008, and all proceeds from the Haunted House will directly benefit The Children’s Museum of Indianapolis. More than two million visitors have toured the Haunted House since its inception in 1964, and more than 58,000 visitors explore the Haunted House each year. In 2006, more than $433,000 was contributed to the museum from the Haunted House proceeds.
"As an environmentally conscious company, we consistently promote green activities on our website, and host phenomenally popular interactive contests designed to raise awareness among children of all ages regarding how they can pitch in and do their part to help. We are proud to be sponsoring an institution that shares our sensibility, and is committed to educating children and providing extraordinary family learning experiences," stated Ms. Windle-Burcham. "As we do, The Children’s Museum of Indianapolis believes that children can reach their potential and become effective citizens through an environment that encourages hands-on, minds-on experiences."
Available nationwide wherever candy is sold, Toxic Waste candy products are guaranteed to make kids pucker with sour delight. The phenomenally popular sour candy line includes Toxic Waste® Hazardously Sour Candy®, Toxic Waste Nuclear Sludge® Sour Bars, Toxic Waste Sour Candy Sprays®, and Toxic Waste Sour Dip & Lick Lollipops®.
About The Children’s Museum of Indianapolis:
The Children’s Museum of Indianapolis, a nonprofit institution, is the largest children’s museum in the world. The more than 400,000-square-foot facility houses 11 major galleries that explore the physical and natural sciences, history, world cultures and the arts. The Children’s Museum is a place to learn and do. Whenever possible, exhibits are “hands-on” or participatory in nature. The Children’s Museum strives to be one of the vital links in the lives of children as it supports their intellectual curiosity and love of learning. The museum, situated on 14 acres of land in Indianapolis, presents thousands of programs and activities each year.
About Candy
Dynamics:
Based in Indianapolis, Indiana, Candy Dynamics was
established in 2006 as a marketer of novelty candy products.
Its flagship product, Toxic Waste Hazardously Sour Candy, is
an innovative and phenomenally popular, one-of-a-kind,
double action sour hard candy treat that has become a hit
with candy lovers of all ages worldwide. Currently enjoying
healthy sales and brand awareness, future sales expectations
are high as the company continues to support the brand with
aggressive marketing programs and further build its
distribution chains in the US and internationally. The Toxic Waste Sour candy line currently includes Toxic Waste Hazardously Sour
hard candies, Nuclear Sludge sour chew bars, sour liquid candy sprays, and sour
Dip & Lick lollipops with additional line
extensions in development. An environmentally
conscious company, Candy Dynamics and Toxic Waste support a cleaner planet through
the use of recycled material in its packaging and through sponsorship and participation
in environmental awareness programs. For more information, visit www.toxicwastecandy.com.
Press Contacts:
Steven Style or Jeffrey Assisi
The Steven Style Group New York City
t) 212-465-1290 f) 212-465-1299
email: stevens@stylegroup.com or jeffa@stylegroup.com
|
 |